Last Updated: May 18, 2026 | Author: Sheikh Hassan Naseer
White Label Link Building That Keeps Your Agency Name Front and Center
If you're running an SEO agency and buying links from us to resell, you already know the math. You buy at one rate, bill clients at another, and margin comes from the spread. The problem is that most wholesale link services treat agencies like any other buyer: same reports, same branding, same delivery process. When your client sees a BuyPBNLinks watermark on their report, you've got a conversation you didn't want to have.
Our white label program is built for agencies managing five or more client websites who need unbranded deliverables, volume pricing, and a fulfillment partner willing to operate in the background permanently. Your clients never know we exist. Every report carries your agency's name. Every communication goes through you.
The wholesale margin is 30% off all published prices. NDAs are standard.
Who This Is For
The white label program is built for agencies operating at scale. Here's when it makes sense.
If you're placing fewer than 20 links per month across all clients, the setup overhead isn't worth it. At that volume, per-order pricing with regular invoicing covers everything you need.
✨ The program starts making real operational sense when:
You're managing 5 or more client websites with ongoing link building as a core service line. Per-client campaign tracking, consistent reporting formats, and volume discounts across the combined monthly spend add up to real savings and real operational efficiency.
You're billing clients for link building as part of a monthly retainer. You need a fulfillment partner who can hit consistent quality and delivery timelines so your retainer deliverables land on time.
You want to offer PBN links, niche edits, or source pitching without building the infrastructure yourself. Building a 1,000-domain PBN, running a manual outreach team, and monitoring eight source pitching platforms daily isn't realistic for a 10-person agency.
You've had a link seller go dark on you and want a backup with skin in the game. The NDA and dedicated contact structure we offer creates accountability.
What's Included in the White Label Program
Everything you need to deliver premium link building under your own brand.
Every placement report ships in a template with your agency's logo, contact details, and color scheme. No mention of our company name anywhere in the document.
The discount applies across every service we offer. At a combined monthly client spend of $3,000 at retail, you're saving $900 per month off the published rates.
One point of contact for all campaign briefs, delivery questions, and escalations. You're not submitting support tickets or waiting in a general queue.
We track every client's campaign separately. Monthly rollup reports show all clients in one view, with per-client drill-down available.
A standard mutual NDA is signed before we discuss any client campaign details. We don't publish case studies using agency client data without written permission.
White label partners go to the front of the production queue. Standard orders take 7 to 14 business days. Partner orders ship in 5 to 10 business days.
Agency partners get access to a dashboard where live links placed for their clients are tracked with current indexing status, domain metrics, and alert flags for any demotions.
📊 Volume-based additional discounts
The 30% base wholesale rate increases with monthly volume.
| Monthly Volume (Retail Value) | Total Discount |
|---|---|
| Under $3,000 | 30% |
| $3,000 to $7,500 | 35% |
| $7,500 to $15,000 | 40% |
| $15,000+ | 45% custom |
NDA signed before any client details are shared.
Services Available Under the White Label Program
Every service we offer publicly is available through the white label program at wholesale rates.
| Service | Retail Rate | Agency Rate 30% OFF |
|---|---|---|
| 🔗 PBN Links (Standard, 50 links) | $250 | $175 |
| 🔗 PBN Links (Premium, 100 links) | $500 | $350 |
| ⭐ Premium PBN Links (DR 40+, 50 links) | $250 | $175 |
| ✏️ Niche Edits (DR 30 to 50) | $180/link | $126/link |
| ✏️ Niche Edits (DR 50 to 70) | $300/link | $210/link |
| 🔗 Tier-2 Links (500 links) | $80 | $56 |
| 🎰 Casino PBN Links (50 links) | $400 | $280 |
| 📰 Source Pitching Retainer (Standard) | $1,000/mo | $700/mo |
| 🖥️ PBN Hosting (Pro, per site) | $8/mo | $5.60/mo |
| 🏗️ PBN Building (Tier 2, per domain) | $225 | $158 |
| 🌐 Expired Domains (Tier 2) | $150 – $300 | $105 – $210 |
A $3,000 retail monthly spend becomes $2,100 — saving you $10,800/year.
Volume tiers above $3,000/mo unlock 35%–45% discounts per the table above.
Rates above reflect the 30% base wholesale tier. Volume tiers above $3,000 per month retail reduce further.
The Onboarding Process
Getting a white label account live takes 3 to 5 business days from initial application.
Fill out the agency application form. We review and respond within 24 hours. NDA is issued and executed digitally before any campaign details are shared.
⏱️ 24h turnaroundWe create your agency profile, assign your dedicated account manager, set your volume tier and discount rate, and configure your reporting template.
Either send us your existing report template or we build one matching your agency branding. Typically done within 48 hours.
⏱️ 48h deliveryYour account manager walks through how you prefer to submit campaign briefs. We'll match whatever format your team already uses.
Run a small first order across one or two client campaigns to verify the delivery and reporting process meets your standards before scaling.
🎯 Go LiveFirst order typically ships within 5 business days of completed onboarding.
Pricing Your Services to Clients
How top agencies structure their margins for maximum profitability.
This varies widely by agency positioning and market, but here's how most agencies structure the margin.
Your Cost (Wholesale)
$175
50-link Standard PBN
Client Bill-Out
$350 – $600
100% – 240% markup
At the 30% wholesale rate, a 50-link Standard PBN order costs your agency $175. Most agencies in this space bill clients between $350 and $600 for the same deliverable, representing a 100% to 240% markup. That range reflects differences in market positioning, the agency's content and strategy value-add around the links, and the client's sector and size.
Niche Edits
$126 wholesale → $250–$400 client
Source Pitching
$700/mo wholesale → $1,200–$2,000 client
The agencies doing the best margins are the ones who sell links as part of a broader SEO retainer rather than line-itemed per link. When a client is paying $4,000 per month for SEO management and link building is one component of that retainer, the effective per-link cost visible to the client is zero.
How Agency Reporting Works
Professional reports shipped under your brand, on your schedule.
White label reporting runs on a monthly cycle with the ability to pull real-time updates between cycles.
📋 Monthly Report Contents per Client:
All links placed with live URLs, anchor text, target URLs, DA, DR, TF metrics
Indexing status confirmed for each link
Comparison to prior month's placements showing cumulative referring domain growth
Any replacement actions triggered and completed during the month
Upcoming campaign schedule for the next 30 days
Reports ship formatted in your agency's template by the 5th business day of the following month. For clients on strict billing cycles, we can adjust the reporting period to align with your invoicing.
Between monthly reports, the link monitoring dashboard shows live status for every placed link.
Some agencies give clients read‑only access to their own campaign data. We can configure this on request.
What Agencies Ask Before Signing Up
The answers that matter before you commit.
No. The account manager relationship runs through your agency account exclusively. We have no contact details for your clients and don't want them.
The reports contain accurate metrics and real placement data. Clients can run the live URLs through Ahrefs or Majestic independently. The links exist and the metrics are real.
Yes. The white label program covers everything. Having both under one supplier simplifies your operational overhead significantly.
Yes. Agency partners across Australia, Canada, Europe, and Southeast Asia are active in the program. Payment is in USD with wire transfer or crypto available.
FAQ
Everything agencies need to know about the white label program.
No hard minimum after the initial 3-month onboarding window. During the first three months, we ask for at least one active client campaign per month to establish the working relationship. After that, the account stays active regardless of volume. Some agency partners are seasonal and go dormant for a month or two. That's fine.
Yes. The PBN hosting white label runs under the same 30% base discount. Your clients provision hosting through your interface, all support comes through your team first, and our infrastructure management runs invisibly in the background. Minimum 30 active sites for hosting white label.
You control anchor strategy per client through the campaign brief. Include your preferred anchor distribution, specific anchor text, and any terms to avoid in the brief and we build to it. Our account managers are experienced in local SEO anchor strategies, YMYL-aware distributions, and recovery campaigns.
Yes, through the appropriate sub-networks. Finance, legal, medical, and health placements are available at standard white label rates. Content on those placements follows our YMYL content standards. Agency partners can't override content standards on YMYL campaigns.
The same policy applies. If any placed link gets demoted or deindexed within 12 months, we replace it. Replacements are tracked per client campaign and appear in the monthly report. For agency partners, replacement requests go through the account manager. Typical replacement turnaround is 10 to 14 business days.
Yes. Different clients can be on different service tiers simultaneously. A local service business client might be on Standard PBN links. A national e-commerce client might be on Premium PBN links plus niche edits. A finance industry client might be on the source pitching retainer.
Contact the founder directly. If you've been ordering under a personal account and you want to consolidate under an agency account with white label reporting going forward, we can migrate order history and switch future deliverables to the white label format. There's no cost or disruption to existing campaign placements.
The same content and niche restrictions that apply to direct orders apply to agency clients. We won't place links for industries we don't serve. If you have clients in restricted niches, confirm availability before onboarding those clients. Casino and adult placements under the agency program require that specific sub-network to be enabled on your account.